As you may recall, March was a month to remember for our favorite automaker here at Don Miller Subaru West. Not only was it the first time in company history that they passed the 100,000-sales mark for Q1, but it was enough to secure their 28th-consecutive month of year-over-year sales gains.
And now that April's numbers are in, you can make it 29.
Last month, Subaru had their best April ever with 40,083 units sold in the US. It was a 22% increase over their April 2013 sales and enough to bump their year-to-date totals up to 152,471 units (also a 22% increase over the first four months of 2013).
Leading the pack was none other than the Subaru Forester with sales of 11,547 units. Then again, it was clearly a team effort that led us them to this moment.
"We continue to attract more and more first time owners to the brand," says H. William Cyphers, senior vice president of sales at Subaru of America, Inc. "Demand for Subaru product has never been higher, and I thank our retailers for efficiently managing their vehicle inventories. We are on track for another record year."1
If you'd like to see what all the fuss is about, the good news is that your just one click away from taking a stroll through our showroom thanks to Subaru's new online Guided Tour. Want to learn more? Then go right ahead and watch the video below.
Or if you'd rather get some hands-on experience with a good-old fashioned test drive, we'd be happy to set you up at our dealership here in Madison, WI. After all, the proof is in the pudding, folks.
Source: 1http://media.subaru.com/newsrelease.do?&id=593&allImage=1&teaser=subaru-reports-best-ever-april-sales&mid=1
