5822 Odana Road
Madison, WI 53719
The march of technological advancement is always moving forward, folks, and that's just as true when it comes to automotive technology as well. Case in point: in case you didn't hear the news, the upcoming 2019 Subaru Forester is going to include facial recognition technology! This feature will improve both safety as well as convenience, and we're on the edge of our seats in anticipation of its arrival.
Vermont and New Hampshire all-terrain enthusiasts love it. It’s the favorite for weathering the weather in Maine and Massachusetts. Even seasoned Washington and Oregon travelers prefer it for the off-grid. And American auto enthusiast magazine Road and Track agrees: Subaru is the "safe, fuel-efficient, family-friendly, and all-weather capable” choice, beloved for its practicality from New England to the Pacific Northwest and beyond.
It’s come a long way in its rise to stardom, too, from a 1950s microcar catching the attention of American businesspeople Malcolm Bricklin and...
Want to know why so many people are driving the 2017 Subaru Forester in Madison? They're everywhere! And if you have yet to experience this compact crossover SUV for yourself, you may be wondering what all of the fuss is about.
The Subaru badging gives away its off-road cred, so even if you haven't driven the Forester, you can assume that some drivers choose this vehicle for its all-terrain tenacity. Sure, it has standard all-wheel drive like (almost) all Subaru models. It also has generous ground clearance, top safety ratings, and outstanding reliability. But what about creature comforts…
If it's been a few years since you've driven a Subaru, you're going to be pleasantly surprised by the modern designs and high-tech features of new Subaru models. Class-leading Subaru safety isn't just about innovative construction. It's about advanced driver assistance features that put some extra sets of eyes on the road for you so you can drive more confidently, knowing that your Subaru has your back when you need it most.
Collisions aren't just lessened by greater structural resiliency. Now Subaru can help drivers avoid crashes altogether. Check out the video overview below…
For when you need potent power and practical performance, there's the 2016 Subaru Forester. This compact crossover SUV is designed to get you from Point A to Point B in all types of weather, on various types of terrain, and with all types of cargo and passenger configurations.
In classic Subaru fashion, the Forester comes standard with all-wheel drive for year-round surefootedness. There's a base engine for basic maneuvers, but our customers' favorite is the available stout 2.0-liter four-cylinder powerhouse. It's only available with the 2.0XT model, and it delivers 250 horsepower and
We'll admit it -- in years past, the Subaru brand wasn't particularly well-known for its tech-savviness. But that's all about to change with the 2016 lineup. Now, not only can you feel confident in a new Subaru thanks to standard all-wheel drive, lifesaving construction and reliability, you'll also drive with peace of mind knowing that the high-tech Subaru STARLINK™ infotainment system has your back.
STARLINK™ is a suite of safety and security features accessed via the car's touchscreen. These connected services now come standard on every 2016 Subaru model.
Help can be downright invaluable sometimes, which is why Subaru is now integrating emergency assistance into select 2016 vehicles.
Have you ever been stranded on the side of the road because of a flat tire? How about pacing around a parking garage in a maddening frenzy because you can't find your car? Do you have a medical condition which may require emergency assistance while you're on a road trip? The SUBARU STARLINK® system is engineered to help with the simple press of a button -- or in the event of a collision, you don't need to make contact…
