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Shopping for a New Subaru in Madison, WI?

Are you a driver in the Fitchburg or Verona, WI area in search of your next automotive purchase? A new Subaru could likely be the right choice for you. When you get behind the wheel of a new Subaru model, you can experience the latest that the automotive industry has to offer which is something that you're likely to appreciate.

Subaru models boast a range of features and modern convenience, as well as legendary durability. Once you visit our new Subaru dealership serving Middleton, you can benefit from a range of new Subaru models, such as the New Subaru Ascent and New Subaru Legacy.

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Subaru Vehicles are Ideal for Wisconsin Drivers

Many Subaru models feature Symmetrical All-Wheel Drive, an advanced all-wheel-drive system that can ensure you get to where you need to go. Better yet, if you're in search of a new car with heated seats, it's likely that a new Subaru is the right purchase for you.

Shop Our New Subaru Inventory Near Middleton

Our team is sure to stock the latest new Subaru models at our dealership. That way, you can find the best new Subaru for your lifestyle and budget. Whether you're looking for a 2020 Subaru Crosstrek or a 2020 Subaru Outback, once you visit our dealership, you can get behind the best model for you. Something that you're sure to enjoy.

The last thing you should have to do is settle on your next automotive purchase. Because we stock a variety of new Subaru options, settling won't be something that you have to worry about. Whether you're looking for a base model Subaru, or a top-trim Subaru Ascent, you're likely to discover the perfect new Subaru at our dealership.

We Carry Top Subaru Models

At our dealership, you'll find that our team takes significant pride in our commitment to customer service. We'll ask the right questions to help you get the right Subaru for you. Our goal is to help you get behind the wheel of the best Subaru model for you. Whether that be a capable 2020 Subaru Forester or a sporty 2020 Subaru WRX, by shopping with us, you'll have peace of mind knowing that you're getting the ideal Subaru for you.

In addition to our vast selection of new Subaru models, we also offer help with financing. If you're trying to determine which auto finance plan may be right for your next purchase, we are well versed. Which means when you shop with us, not only will you get the ideal Subaru, but also the best new Subaru lease or auto loan for your budget. Which can give you that extra sense of confidence you expect when you're shopping at a Subaru dealership.

Better yet, by opting to shop with our team, you can take solace in knowing our service and parts centers are ready for your Subaru at any time. We have state-of-the-art equipment and unique insight, which means that we can take care of your Subaru for the many miles ahead.

Experience the Benefits of Subaru Ownership

Is it time to get behind the wheel of your next Subaru? Whether you're a veteran Subaru driver or are new to the brand, our dealership is likely one that you'll want to visit. We carry a diverse lineup of new Subaru inventory, which means finding your next Subaru will be easier than you think. Browse our new Subaru inventory online, and then visit our dealership in person. Once you do, you'll be that much closer to finding the perfect new car for you and your family.

New Subaru Vehicles are the Pinnacle of Safety

If there's one thing you're able to count on when you purchase or lease a new Subaru, it's that you're getting a vehicle which is among the safest on the road. It's thanks to many features like Subaru EyeSight®, but it's also in the build and frame, and the results from crash safety tests which speak for themselves. This includes IIHS Top Safety Pick+ and Top Safety Pick ratings. As a brand Subaru has more IIHS Top Safety Pick+ ratings than any other vehicle through the 2021 model year, and some rides like the Outback, Forester and Legacy have earned an IIHS honor for at least 13-straight years.

The Subaru vehicles that have earned IIHS Top Safety Pick+ honors for consecutive years, including the current model year are:

  • Subaru Crosstrek Hybrid
  • Subaru Forester
  • Subaru Legacy
  • Subaru Outback
  • Subaru Ascent

Models such as the Crosstrek, Impreza and WRX have also earned Top Safety Pick designation for multiple years, and shows you that the entire lineup of vehicles we have here at Don Miller Subaru West are designed with safety in mind, and provide you and all those in your family who drive a Subaru with protection. It's a big reason many in our area show so much brand loyalty to Subaru, as they know it offers save and convenient driving that lasts, plus they can pass their Subarus down to teen drivers knowing they'll be safe on the road.

New Subaru Models in Madison, WI, Keep You Safe While Exploring

The Subaru brand has become notorious for producing incredibly safe vehicles year after year, ensuring that you can set out on every adventure with the utmost confidence and peace of mind. This trend of outstanding safety receives recognition from the reputable Insurance Institute for Highway Safety (IIHS), specifically through the designation of so many Top Safety Pick awards. Subaru even tied for the most 2021 IIHS awards earned by an individual brand.

Our team at Don Miller Subaru West is excited to tell you more about these high honors and give you even more reasons to purchase or lease a new Subaru model near Middleton.

The Award-Winning 2021 Subaru Lineup

IIHS doles out Top Safety Pick and Top Safety Pick+ awards to the safest vehicles on the market each year, so it's a big deal that the 2021 Subaru lineup received nine of these awards. Multiple new Subaru models managed to receive these awards by earning fantastic ratings in each of IIHS's crash tests and meeting the requirements for headlights and available front crash prevention. It's no small feat to earn these awards, further highlighting the impressive safety of new Subaru models near Fitchburg.

These are new Subaru models that earned the prestigious Top Safety Pick+ award:

These are the new Subaru models that earned the well-known Top Safety Pick award:

EyeSight Driver Assist Technology

All 2021 Subaru models receive a "Superior" rating in the front crash prevention evaluation when equipped with Subaru's EyeSight Driver Assist technology. This suite of advanced safety features acts as another set of eyes on the road, helping to ensure you and your passengers get to your destination without any incidents. The cutting-edge Pre-Collision Braking system is what earns Subaru vehicles the "Superior" rating from IIHS. This tech can even apply full braking power if required in an emergency.

The EyeSight suite of features also includes technology that monitors traffic and optimizes cruise control to maintain a safe distance from other vehicles when cruising the highway. There's even technology that warns you if you start to drift out of your driving lane, prompting you to make a safe adjustment. These innovative safety features combine to provide you with a one-of-a-kind driving experience that will always keep you feeling in control when driving a new Subaru near Verona, WI.

You Can See for Yourself How Safe a New Subaru Model Is

If you're interested in taking your driving experiences to the next level with a safe new Subaru model, you'll be glad to know that Don Miller Subaru West has a broad selection of new Subaru vehicles for you to browse. Each new Subaru model on our lot is safe, so all you need to worry about is picking out the car or SUV that works for your daily driving needs and lifestyle.

Feel free to visit Don Miller Subaru West to test drive a new Subaru model so that you can see for yourself just how safe these cars and SUVs are. And while you're getting a feel for your next automotive investment, our staff can teach you all there is to know about the safety features that come on that specific model you're checking out. Contact our team or visit our dealership today to learn more about how Subaru vehicles stand out for their safety ratings and technology.

How Can We Help?

  1. Don Miller Subaru West

    5822 Odana Road
    Madison, WI 53719

    • Sales: 608-442-3232
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Get in Touch

  • Contact our Sales Department at: 608-442-3232
  • Monday9:00 AM - 8:00 PM
  • Tuesday9:00 AM - 8:00 PM
  • Wednesday9:00 AM - 8:00 PM
  • Thursday9:00 AM - 8:00 PM
  • Friday9:00 AM - 6:00 PM
  • Saturday9:00 AM - 5:00 PM
  • SundayClosed